10 More Days of ATA #5—Sitka’s Big Game Women’s Camo Lineup
Words By: North 40 Outfitters
Posted: February 17, 2018

Rather than shrinking their men’s gear to accommodate women, Sitka designed their Big Game women’s gear to actually fit a woman. The new line works whether you’re hunting high for deer and elk or low for whitetails and antelope. Available in 2018.

Hi everyone. I'm Amanda Caldwell. I'm here at the Archery Tradeshow 2018 with Sitka Gear and my friends from North40 Outfitters. Sitka approached me several years ago and asked me if there was something missing for women that were avid hunters and I said there was a huge missing link. We didn't have gear that performed for us.

We were missing the fit, we were missing the function, and we were missing the form. Sitka took the time, it was a several year process, to develop technical gear for the avid female hunter. It was not a shrink it and pink it type of system. We actually developed each piece from scratch with the female hunter in mind.